There are 900+ million active Facebook users worldwide, 35+ million of these being in the UK and growing.
There can be no doubt that your target market is using Facebook as social interaction. With more than 850 targeting options alone, understanding the nuances of Facebook advertising platform can be challenging. From crafting your message and creating your advert to engaging and connecting with your target audience through Facebook requires skill and experience.
Do you want more leads? We can help create a custom Chatbot or use Facebook Messenger to drive lead generation and adding it to your Facebook ads strategy. Chatbot or Messenger campaign enjoys more than 80% open rate! By incorporating Chatbot or Messenger to your lead generation campaign, it can help handle customer service, prequalify leads, broadcast to your subscribers, run offers and similar to growing an email list, you can also grow a messenger list as well.
So if you want generate leads and sales for your business and prefer to leave it to the experts rather figuring it out on your own, we are here to help.
In a nutshell, here’s what Facebook Advertising ads can do for your business.
GENERATE – LEADS
INCREASE – SALES
BOOST – BRAND LOYALTY
SIGNIFICANTLY LOWER COSTS
OUR FACEBOOK ADVERTISING PROCESS
DEFINING THE STRATEGY
At the start of the project, we’ll uncover as much information about your products, your services, target audience, marketing objectives and goals before creating a strategy.
Facebook has more than 850 targeting options to find your target audience on their platform. Some of the key targeting options include:
• Visitors who visited your website
• Look-alike audience which means you can target people who look similar to the people who visited your website
• Upload your own customer database to Facebook and target them
• Make a selection by age, gender, location and even followers of your competitors!
After the selection process, we’ll be able to share with you the estimated audience size and agree on the cost to advertise.
OPTIMISE AD RESULTS
Once the ad is up and running on Facebook, the next step would be to optimise it. What that means is that we find ways to enhance the ad to enable to more clicks, increase engagement, determine which audience is converting and this will enable a lower cost per lead.
SCALING FOR GROWTH
After finding out the winning ad that is converting well, we’ll go to work on ramping up the ad campaign! This involves increasing the ad spend, split testing the ad so as to find new audiences for your products or services, driving more traffic to your website and generating sales.